Creating a blog is really simple, especially when you use a blogging platform like Blogger.com. They have a few basic templates to choose from, and all you have to do is pick one.
Choosing the template for my first blog was easy. I loved one called Minima Black, because the starkness of the black background, simple layout and minimalistic fonts appealed to me.
When I created my second blog I stuck with the same template because I liked it so much. Same with the third. And the fourth. And the fifth. By then I had come to realize how great the colours of my artwork and photographs looked against the black. And I loved how the darkness of the blogs gave the content a kind of cinematic or theatrical feel, sucking the reader into a quiet womb where they became transfixed by the screen in front of them, seduced by my organized, eco-friendly and colourful world. I felt I could create anything—give my reader any experience.
It just so happens that there is another Minima template offered by Blogger. Minima White. You're looking at it. Same layout and fonts as the black version, but this time... well... in white.
I still love the black, but the white seems almost like a breath of fresh air. Like waking up from a dream and joining the conscious world again. A little more boring, a little less atmospheric, but a little more... hmm. Can't find the word...